When Foreign Tourists Are Lost in Translation

Thanks to a Facebook friend, I’ve just read a very interesting article. When it comes to giving pieces of information in English, Italian call center operators either have a hard time speaking in English or even hang up right after hearing “Hello”. Callers may have to wait for a long time, and sometimes pay a lot of money if they call a pay number. Of course there are exceptions, but they’re hard to find. In some cases, there’s the same number for asking information in both Italian and English, but you can’t always hear instructions in English (e.g. “If you’d like to talk to an English speaking operator, press 1”) and the people who answer calls are the same.

The article is in Italian, but there are videos with audio in both Italian and English. Sky.it called call centers of businesses that tourists might be interested in contacting (e.g. bike/car sharing services) based in Rome, Venice, Turin, Milan, Catania, Naples, Florence and Bologna.

I’m surprised that in Rome, caput mundi, “the world’s capital” according to a famous saying, very few call center operators contacted can speak English.

You can listen to all the conversations here.

About Ilaria

I'm an English and French to Italian translator, and I've been a blogger since 2009.
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